Iscuss the Marketing Process and How It Relates to the Selected Learning Company

Principles of merchandise Assignment Unit 4- Code: F/601/0556 condemn 1 1.1 Discuss the market routine and how it relates to the selected learning party. trade is the act upon of chance uponing, anticipating and satisfying customer requirements profitably. (CIM, 2001). marketing is too described as a process of planning and implementation the conception, pricing and diffusion of ideas, goods and services to create exchange that go out satisfy separate and organisational aims. ( Ameri great deal Marketing Association, 1985) Marketing involves severaliseing customer necessitate and requirements, and concussion these needs in a better way than competitors. In this way a company creates loyal customers. The main object glass of marketing is to cast up sales. All objectives should consist of SMART. * Specific- State what to be achieved * Measurable- An out generate that can be measured e.g. how many students willing access Jerome restaurant * Achievable-Has the Jerome Restaurant achieved its goal? Is it achievable? * Realistic-Is the objective realistic? Is it executable to achieve the goals considering the market conditions? * Time- Is there copious time to make do the objective in? Is the deadline sufficient?

Marketing process involves piazza analysis. This analyses the internal and external environment in an effort to identify opportunities to satisfy unfulfilled customer needs http://www.netmba.com/marketing/process/ Once the opportunities have been enured the company needs to com e up with a marketing strategy for their tar! set forth market. A marketing ripple will be decided which consists of seven elements which help the promotion of a intersection or service. These seven elements are called marketing mix 7Ps namely crossway, price, place, promotion, people, process and physical evidence. Business must identify the product or service, determine the price and select the distribution beam to reach the customers place. The...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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